John Ottolman: Keyword whisperer, content creator, researcher and OCD stricken editor. The imprints of keyboard letters have long-since embossed themselves on his finger-tips. Thirsty for knowledge and hungry to share it, he is here to provide insights from the digital industry.
In our last article on online reviews we discussed how they can affect your business and reputation, how they work alongside SEO to make your brand more present, and also suggested strategies…
Reviews, love them or hate them, if your business has a digital presence, it likely has an opinion about it somewhere on the vast oceans of the world-wide-web. They have become a…
In order for digital marketing to remain effective, adaptations to execution as well as entirely new methods of execution need to be implemented regularly to keep audiences engaged. Here’s which strategies we…
Today is World Press Freedom Day, as declared by The United Nations General Assembly. This important day serves as a reminder, to both Governments and civilians alike, of the significance of freedom…
Disclaimer: This article can also be found on the RCM School of Excellence Website The public education climate in South Africa is in the process of letting down an entire generation of students.…
Disclaimer: This article can also be found on the RCM School of Excellence Website The beginning of the 2019 academic year has arrived; and while South African students were hoping for a…
I had the great fortune this week of coming across a book written by celebrated fiction author, Phillip Pullman, called Daemon Voices. Pullman is most well-known for the ‘His Dark Materials’ Trilogy,…
A recently published article on CNBC outlined the ways in which training for alternative skills is taking preference over college and university degrees in the United States. This got me thinking about…
Education, it is often argued, paves the way for a stronger economy by developing skills and creating opportunities. On top of that, it also enables research and development to be conducted on…
This week was media freedom week in South Africa, and while we weren’t looking, a number of exciting discussions have been had on the state of digital media in our country. One…